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Within 18 months of implementing the NonSelling methodology I’ve became the top producer in our company, grew my referral network ten-fold, and now have a robust, entirely referral-based business.  This is more than techniques, it’s a new approach and mindset that is the fastest way to immediately build trust with C-level executives.  The behavior science behind this methodology has helped me improve all my relationships.

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As the owner of a regional transport company, it was always my job to bring in the business.  I was tired of the many years of slow growth, and 6 years ago I was referred to NonSelling by my accounting firm.  Since then, I’ve grown my company revenues 4 ½ times, and I humbled by the number of jobs my company’s created and the number of lives I’ve been able to enrich.

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I’m in a profession that is known to be very challenging, and I watch peers struggle every day.  I knew I had to do something different and I was referred to the NonSelling methodology.  It was completely different than anything I’d ever been taught, and I grew my business exponentially over the following 5 years, without any cold calling.  I developed so much lead flow that I had to create a sales team to keep up.  It doesn’t get any better than that.  This approach has changed my career and my life.

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This methodology has been life-changing.  In my first year of implementing the NonSelling methodology, I rose from the bottom 10, of 220 consultants in our firm, to the top 10 in new client acquisition.  I transitioned from salesperson to trusted advisor and developed a completely referral-based practice in less than two years.  My growth continues to this day, and now our firm has adopted this methodology nationwide.

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Throughout my career I was taught all the big brand sales training the industry had to offer.  I was already the firm’s top client acquirer when I was first exposed to the NonSelling methodology.  I was shocked at how contrary it was to all my previous training, and yet it made perfect sense.  It’s a whole new mindset.  It has change my game completely, and today my new client projects are much larger and more sophisticated.   If you target the C-suite, this is the approach they want to see.

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